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PSI Sustainability Awards 2019

It was that time again, on 6th September. Companies with the best sustainable practices were rewarded with the PSI Sustainability Awards in various categories. The PSI Sustainability award honours companies not only for their sustainable products but also for their entire CSR activities and sustainable projects. Having been able to claim the title of winner of the category “Social Excellence” last year, we hoped that we would once again make an impression with our measures and projects this year. Projects such as the planting of our company roof to compensate for unavoidable CO2 and to create habitats for insects or even switching over to electric vehicles for business trips speak for themselves. Furthermore our green board was launched and our “New Work“ space was inaugurated. For these reasons, we competed in various social and ecological categories this year.

 

The perfect place for an award ceremony

Of course, the right location could not be forgotten either. As in the previous year, the award ceremony took place in the Wiesbaden Kurhaus (assembly rooms). The building is one of the most magnificent buildings in the whole of Germany and gave the evening just the right flair. Moreover, before the award ceremony, experts from the advertising industry were able to share information on current sustainability issues at the annually held PSI Summit.

Awards were given in the following categories:

  • Category 1: Economic Excellence
  • Category 2: Environmental Excellence
  • Category 3: Social Excellence
  • Category 4: Environment Initiative
  • Category 5: Social Initiative
  • Category 6: Sustainable Product
  • Category 7: Sustainable Campaign
  • Category 8: Sustainable Company of the Year

And the Winner is…HALFAR®!

The nominations in five of six categories were something to be proud of alone. But the excitement was rising now: “Will we be winners once again?”

Yes, we are! HALFAR® wins the PSI Sustainability Award in the category Social Excellence. We ranked second and third in the categories Social Initiative und Economic Excellence respectively. A great result!

We also warmly congratulate all other winners of the PSI Sustainability Awards. We are proud to contribute with you to responsible work in the advertising industry.

The PSI Winners

Winner PSI Award 2019

 

At HALFAR®, we are very happy that we were able to convince the jury once again this year and are already looking forward to next time when they say, “And the winner is…“

Many thanks!

Rucksack DIAMOND von HALFAR®

HAPTICA® live with the Promotional Gift Award 2019

The time had come again, and the HAPTICA® live opened its doors on 19th and 20th March 2019. The motto of this year’s event was “Look & Feel” and accordingly, there was plenty to see and touch. 198 exhibitors at the World Conference Center Bonn (WCCB) presented innovations, bestsellers and highlights from their programs, impressing the 1,840 visitors to the event. A large number of visitors from marketing, purchasing, agencies and the promotional products trade were fascinated by the possibilities and a further in the quality of haptic advertising material.

This was also helped by the fact that, for the first time, the 44 winners of the Promotional Gift Award 2019, the Oscar amongst advertising prizes, were not presented in showcases but in an open presentation form.

17 years of award tradition

193 advertising media submissions in 7 categories

7 qualified jury members

44 winners

This form of presentation enabled visitors not only to look at the winning products, but to try them out and to grasp them in the truest sense of the word. In this way, they were able to get a full idea of what had encouraged the jury to choose the product and the extraordinary things about haptic advertising.

The DIAMOND backpack by HALFAR® was also able to capture both the jury and the audience this year.

DIAMOND – impresses across the board

The innovative shape of the drawstring bag impresses with lightness and dynamism, is PVC-free and offers a huge range of possibilities for one or more individual decorations. Its shape makes it possible to carry the backpack on both sides, so that both the front and the back have space for an advertising message.

As a stock item, it displays cutting-edge diamond decor, which can be customised with screen printing, embroidery, metal emblem and transfer printing, amongst others.

The DIAMOND's material is PVC free.

HALFAR®’s backpack DIAMOND isn’t only stylish, but also satisfies with its PVC free material.

 

Individual custom-made products can be realised as a unique bag with an all-over decor. The generosity of the available space makes these designs particularly effective.

In this way, the backpack can be designed completely individually, with or without diamond decor.

With its functional features, it offers a high usage and identification value for the user, making it a real alternative to plastic bags & co.

HALFAR®'s backpack DIAMOND

Theresa says: “My DIAMOND is always with me. Whether at festivals, while shopping or on a city trip. Everything fits inside and it looks stylish.”

The DIAMOND’s special characteristics

capacity of 12 litres

suitable for A4 documents and catalogues

large, lenght-adjustable straps

separate zipper pouch

soft, foldable, robuts, durable and PVC free material

Sustainably produced?

With all the advantages, the question remains: How was the product made? The DIAMOND backpacks, just like all other HALFAR® bags, are all manufactured in compliance with the ILO core labour standard. This ensures that production is assured from a social point of view. The agreement includes the exclusion of child labour and forced labour for example, and gives workers the right to undertake collective bargaining; a guarantee of adequate wages. The fact that the agreements are not only valid on paper, but also complied with, i.e. that the working conditions and quality of the product are right, is guaranteed by HALFAR® via local employees, audits and regular inspections.

The constituent parts also impress. The material of the DIAMOND is durable, marketable and safe to use and does not require the use of PVC and the associated plasticizers. The constituent parts of the materials used are tested by independent institutes; something we guarantee through our “tested materials” label.

Are you interested in our way of doing business sustainably? Then read more in our Sustainability report.