Printed conference bags/conference backpacks
A real expert as a promotional item
Content: Important appointments on the yearly agenda for many people working in science, politics and business: conferences, congresses, seminars, symposiums, meetings or customer events. They are somewhere where experts, interested people and customers come together to discuss a certain specialist subject – and advertise their opinions and projects. Companies also use these meetings to reach a very special target group with their products and services. Conference bags as promotional items provide the perfect support. After all, they carry the message directly to experts at the conference – and continue advertising after the event within the target group's environment. We will introduce you to the possibilities offered by printed conference bags, conference backpacks or seminar bags.
What distinguishes a conference bag?
Conference bags do not belong to a fixed category. The term ultimately refers to bags that are suitable for use at conferences and similar meetings; they therefore belong to the conference products.
A range of different types of bags can be classified as conference bags: they are often general shoulder bags but there are also conference backpacks. Seminar bags, business bags, laptop bags, event bags or shoppers, conference folders and briefcase bags with your logo can also fulfil the functions that are important for these events.
- Comfort with a shoulder strap or handles
- Size, packing dimensions and volumes
- Organizer elements for storing pens, writing utensils and business cards
- Possibly mobile phone pockets or compartments for laptop and tablets etc.
- Practical handling thanks to zipper compartments etc.
- A harmonious look to suit the target group
Read more about conference bags printed as promotional items and the advantages of these sustainable promotional items in chapter "4. Bags as promotional items: advantages".
Examples of possible uses
Whether you arrange for a conference bag or conference backpack to be printed as a promotional item – the possibilities of use are wide-ranging. Here are several examples:
Conference bags and conference backpacks from HALFAR®
HALFAR® offers a huge selection of suitable promotional bags, which can be printed or embroidered with logos. Which matches the respective company and message depends on the demands, target group and budget. A differentiation can generally be made between two types: conference bags and conference backpacks.
Conference bags and promotional items
Some examples from the HALFAR® range.
Bags as promotional items: advantages
Promotional bags are very popular and successful advertising mediums. And there are plenty of reasons why. As an individualized conference bag they act as a mobile advertising space at the actual event, right in the middle of the relevant target group, and are also used for a long time to come - depending on the quality of the bag.
- The haptic perception: studies* prove that this significantly improves recollection of the advert
- The emotional link to a special event such as a conference or lecture etc.
- The practical benefits for packing, transporting and protecting objects
- The mobility, which makes a contribution towards carrying the message to the target group
- Its sustainability as an advertising medium, which is used for a long time
- The likeable appearance as a fashion accessory
- Its function as a "calling card" for the person carrying it and the company
- The various options for print application
- The individuality of the optimally coordinated design, colour, shape and material choice
* Advertising effect study by Dima market research
Printing or embroidery with logo and more
Promotional bags are designed and produced especially to fulfil their purpose as an advertising bag. This is why all advertising bags from HALFAR® offer good opportunities for decoration.
Which advertising possibilities are best used for the event depends on the bag material and the desired effect. It is certain that the respective decoration is an essential element in giving the personal conference bag the right effect. HALFAR® offers a wealth of options for individually coordinating logos and advertising messages.
Conference bags from HALFAR®
Quality and service from the Bielefeld bag creators
Our company film reveals what makes Conference bags from HALFAR® so special.